Meet Jose Zepada, Owner of Eva’s Port Credit

Jose moved to Canada from Mexico in November 2016 to study English, and began working part time serving at Eva’s in 2017. A year later he was promoted to Store Manager and then in 2019 to Operations Manager, looking after ordering and inventory for all of Eva’s locations. When Eva’s began to franchise, Jose identified the opportunity to take over Port Credit. Here’s Jose’s story of he became a franchisee with Eva’s:

“Before becoming a franchisee, I got to know Eva’s by working in the business for nearly seven years. This opportunity came shortly after I moved to Canada from Mexico and it allowed me to witness firsthand the love and care the owners poured into every aspect of the business — from the product and the environment, to the customers.

Jose working at Eva’s Bloor Street location in 2017.

“When Eva’s and Guerrilla Burger transitioned to a franchise model, I saw it as my cue to invest the same level of dedication into my own location. After one year since purchasing the Port Credit location and with the incredible support from corporate, I can confidently say it was one of the best decisions I’ve ever made.

“It feels like working with close friends or family who share the same passion and care for the product. Together, we strive towards the common goal of delivering this amazing, delicious treat for numerous customers to enjoy.

Jose in front of his Eva's Original Port Credit location that he franchised in 2023.
Jose in front of his Port Credit location that he franchised in 2023.

“My favourite part of being a franchisee is the opportunity to create and manage my own exceptional team. Together, we not only serve hundreds of customers who visit our location in search of a great treat but also provide a memorable experience they can share with friends and family. It’s rewarding to know that customers leave with a smile and that our team played a part in a happy memory.”

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Franchising FAQs

What is a franchise?

A franchise is a business model where an individual (franchisee) buys the rights to operate a business under the branding and guidance of a franchisor.

How does franchising work?

Think of a franchise like buying a ready-made business package. You pay to use a well-known brand name, products, and processes. In return, you follow their rules and pay fees. You get to run your own store, but you're part of a bigger company's network, which provides support and benefits from your success.

What are the benefits of franchising?

A franchise allows the franchisee to benefit from the established brand, products, operations and marketing of the franchisor and, while following business guidelines, run their own business.

How much does it cost to open a franchise?

Costs vary significantly as it depends on what is required to build your location, the equipment required and the inventory required. You will need to consider these costs: Franchise fee, construction and design fees, initial rent + security deposits, launch expenses + working capital and your own professional fees (legal and accounting).

How can I buy a franchise in Canada?

To buy a franchise in Canada, start by researching opportunities in your desired industry and that are within your budget. Consider attending franchise expos to learn more about available options and reach out to franchisors directly. Once you have a franchise you are seriously interested in, most provinces require that the franchisor provide you with a Franchise Disclosure Document – which is a legal document that includes detailed information about the franchise company. After 14 days of receiving this agreement if you would like to proceed then you can sign your franchise agreement. Please note that rules and regulations vary between provinces and you will need to seek legal advice before entering into any franchise agreement.

Why do franchisees pay royalties and marketing fees?

Franchisees pay royalties to the franchisor as a percentage of their sales to continue using the brand, support, and resources. The brands in turn invest ongoing in product development and operations which benefit all franchisees. Marketing fees are used to design and create content and deliver marketing campaigns that benefit all franchisees by promoting the brand.